Monthly Archives: April 2024

How to Effectively Target a Local Audience Through Google Ads and SEO in 2024

  Today, being discovered by your local customers can mean the difference between thriving and merely surviving. That’s where Local SEO and Google Ads step in—two pivotal tools designed to amplify your business's presence and pull local customers directly to your doorstep. If you're ready to transform how your business connects with the local community, stick around. We're about to show you how to master these tools for optimal impact! Let’s Start with Local SEO Local Search Engine Optimization, or Local SEO, is all about making your business visible in geographically-related searches. This means when someone in your area is looking for a service you provide, your business pops up right there in their search results. Why is this important? Consider [...]

April 17th, 2024|Categories: Digital Advertising, SEO|

How to Foster Customer Loyalty in a Competitive Market in 2024

  Cultivating customer loyalty is crucial for small businesses aiming to thrive in competitive markets in 2024. This article offers effective strategies to transform occasional buyers into dedicated supporters, emphasizing the importance of personalized engagement, quality assurance, and leveraging technology. By deepening customer relationships, businesses can foster loyalty and stand out in the marketplace without constantly seeking new acquisitions. In a market where new competitors can emerge overnight, customer loyalty serves as your business's anchor. Loyal customers not only bring in consistent revenue but also act as brand ambassadors, spreading the word about your products or services without any extra cost to you. In fact, it's widely acknowledged that retaining an existing customer is significantly less expensive than acquiring a new [...]

April 8th, 2024|Categories: Marketing 101|Tags: , , |

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Based in Toronto, Vancouver, Calgary and Miami.

All rights reserved © 2023 Little Bear Marketing Inc.

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